A storm has hit the investment market which we are not going to recover from. Crypto investment is that storm. With strict capital controls in place by most countries to control the flow of money and charge high taxes, cryptocurrency gained usage in circumventing capital controls and taxes, leading to an increase in demand. Cryptocurrency has been able to present an easy to use digital alternative to fiat currencies. Offering frictionless transactions and inflation control, investors have been prudent enough to add these currencies in their diversified portfolios as an asset, as the size of the market does not represent a systemic risk. Cryptocurrency employs the use of cryptography that assures high-security processes and verifies transactions personal to each user. Hence, counterfeiting and anonymous transactions are impossible to achieve.
While this revolution is gaining wide acceptance, IOU reinvented the existing loyalty system to provide traders with flexibility, control and more benefits to ensure the highest level of customer satisfaction that might occur for marketing expenses incurred.
"In today’s highly competitive e-commerce market, brand loyalty can be a subtle concept. According to a research, more than 2 billion loyalty program memberships are present. Remember that top customer is 5-6 times more valuable than the other 90% of the customers. Many e-commerce retailers gain major benefits from loyal customers. Companies see an average increase in repeat purchases of 20% – all because of a loyalty program. To express in a simple way an e-commerce loyalty program is a powerful way to increase conversions. This is only possible when the program is overall easy to understand and analyze."
With that being said, IOU is empowering blockchain merchants and consumers with decentralized and secure Peer-to-Peer technology driving customer satisfaction and loyalty through Merchant’s trade-able IOUs.
But before we go any further, please check out this video presentation to get acquainted
Now that I have your attention, let’s get right to it.
What exactly is IOU?
IOU seeks to reinvent the existing customer loyalty programs in a bid to offer more benefits, control, and flexibility to the merchants. Doing this will make it possible for the merchants to guarantee their clients the best possible consumer satisfaction levels. This will be in exchange for the marketing expenditures already incurred.
The loyalty system being proposed by IOU will make it possible for the business owners to build new interaction levels with their clientele. Additionally, they will also be able to provide an opportunity for their consumers to freely exchange the IOUs in their possession with other consumers. and here, each Consumer truly would become the “agent” targeting other Consumers on P2P exchange seeking to trade their acquired IOUs with other Consumers based on the need and value at the time of the transaction. Such approach allows merchants to obtain a stable influx of new customers and truly loyal customers.
For instance, Consumer A purchased restaurant IOU in Rome and is traveling to Paris might trade his/her IOU with the Consumer B who is traveling to Rome for the restaurant in Paris. They believe many Consumers would choose to purchase multiple IOUs from the same Merchant if the offer is attractive to have opportunity to trade some with other Consumers. This approach drives customer satisfaction while giving Merchants would not only get the opportunity to attract new customers but also receive their funds in advance.
IOU has formalized the preparation of its work with each CEO, CFO and COO (each, "Executive") by making a written agreement that formalizes their current work requirements. Such work agreements include restrictive agreements such as non-competition and non-solicitation clauses. The employment agreement also stipulates additional provisions by admiring termination, constructive termination, severance pay and alternative controls from the Executive, together with payments between 6 and 18 months of salary, bonuses and profits in the termination tournament within 12 months after the change of control.
IOU remains at the forefront of the fintech revolution that democratizes access to capital for small businesses. IOU expects to continue to develop mortgage origination and generate profits throughout 2018.
IOU closed the first quarter of 2018 with a adjusted large profit of $ 804,088, which excludes certain non-cash and non-recurring items, compared with two adjusted net losses of $ 0.7 million in the first quarter of 2017. Two $ 1.5 million two improvements in adjusted internet revenues basically caused by two $ 1 million minimizing provisions for mortgage losses as well as $ 0.6 million in reduced work costs in different quarters with the final year of the same duration and for two $ 0.1 million extend gross income.
The global trends in digital e-commerce
Total world population: 7,476 billion people.
Urbanization reaches 54%
Internet users: 3,773 billion.
Penetration is 50%
Social media active users: 2,789 billion.
Penetration reaches 37%
Unique mobile user: 4,997 billion.
Penetration is 66%
Active cellular social users: 2,549 billion.
Penetration reaches 34%
Benefits of the IOU E-commerce Blockchain Loyalty System Platform By unlocking promotional offers from merchants via blockchain, consumers and sellers are listed below:
Customer loyalty and retention
All IOU's obligations will be further developed into the Flagship Blockchain loyalty program for entrepreneurs. Therefore, sellers have access to an efficient and safe way to promote all their special offers to consumers.
Customers are basically agents for traders. They can target other consumers on peer-to-peer exchanges to exchange the IOU they have with other consumers. This is something that will be based on the value and needs when the transaction is carried out. This is an approach that allows business operators to attract and maintain stable customer inflows.
IOU peer-to-peer exchange
This special exchange is one that is driven by market flexibility. Customers can safely purchase IOU offers from business owners with each purchase with specific conditions for promotional services or products, such as exchange requirements, limited quantities, and expiration dates.
This is a form of flexibility that might give consumers enough time to use their services or products. As an alternative, they also have enough time to exchange IOUs with those who might be interested in them in any location around the world.
IOUX TOKENS UTILIZATION - Token Sale and ICO Details
Merchants must pay 5% Gas fee in IOUX Tokens for every IOU offer issued for Consumers (in addition to the 5% Fee on any purchases made by other crypto currency, while purchases made by IOUX Tokens would be exempt). In exchange, to provide incentives for the IOUX Token holders every IOUX Token transaction would be granted additional 5% Discount to the Consumers. Additional 20 Loyalty Tokens would be given equally each time to both Merchants and Consumers after accumulating transactions of 1000 Tokens.
Merchant would also have an option to Guarantee the Service and issue refunds of payments if product or service offered by their IOU offers was not satisfactory. Thus additional IOUX Tokens would be escrowed until the completion of the term of the IOU Offer. During issuance of IOU offers, Merchants must agree to the Token Discount, Service Guarantee and Gas Fee Terms. This structure would ensure high utilization and demand of the IOUX Tokens.
IOUX TOKEN STRUCTURE
200,000,000 IOUX TOKENS
1 IOUX = $0.28
PRE-ICO 10,000,00040% + VOLUME BONUS
TOKENS SOLD BONUS,
TIME OF CROWD SALE BONUS,
Allocated for ICO and Private Sale. Company will burn unsold tokens and use 20% of e-commerce transaction fees on buy-back program to quarterly acquire IOUX tokens from listed exchanges and burn those re-purchased tokens.
IOUX TOKEN DISTRIBUTION
Public — 57.5%
Founders and Management — 20%
ICO Advisors and Bounty Marketers — 2%
Company — 20.5%
Technology — 45%
Marketing / Expansion — 35%
Operations — 12%
Other — 8%
Development Environment Setup
Start Implementing Existing Loyalty System Modules into Blockchain Environment
Start P2P IOU Exchange Development
Phase I: Module Testing and Q/A
Finish P2P IOU Exchange Development
Start Mobile Application Development
Start Phase II: Loyalty Project Development
Finish Phase II: Loyalty Project Development
Start Phase III: Loyalty Project Development
PRE-ICO / White-Listing
Start ICO / White-Listing
Finish ICO / White-Listing
Finish Phase III: Loyalty Project Development
Exchange Listing Initiative
IOU Loyalty System Testing Q/A
IOU Closed Beta Release
IOU Beta Release
Start EMEA Marketing Expansion Campagn
End Beta — IOU v. 2.0 Release
Finish EMEA Marketing Expansion Campagn
APAC Marketing Expansion Campagn
North America / Iberia / Latin America Marketing Expansion Campagn
MEET THE AMAZING TEAM
VLADIMIR SHEVCHENKO: Chief Executive Officer
VITALY GARSHTYA: Chief Visionary Officer
VLADISLAV FRANTZ: Chief Technology Officer / Systems Architect
MAX KOSTIN: Chief Information Officer
EDWARD W. MANDEL: Strategic Advisor – Business Development
SOL ALAN SAAD: Strategic Executive Advisor – International Investment Banking and Business Development
VICTOR JACOBS: Business Development Executive
ANDREAS IOANNOU: Legal and Compliance Executive
MARIOS CHARALAMBIDES: Corporate Structuring and Accounting
ANDREY NECHESOV: Blockchain Developer, Scientist
VYACHESLAV MIRGORODSKY: Full Stack Developer
EVAN BERGER: International Legal and Venture Finance Strategy
GERMAN TANOV: Marketing Strategist
NICK VERO: Sales and Marketing Strategist
MAXIM GARBUZOV: Community Manager. Social Media Marketer.
ROMAN MIROSHNICHENKO: Digital Marketing Strategist. Project Manager.
DR. BING DENG, PHD: Blockchain Strategist / Crypto Investor / APAC Marketing
PUI CHI WONG: Strategic Advisor – Investment Banking, APAC Business Development
DR. PAVEL BONDAREV, PHD: Strategic Advisor – AI Development
LIUDMILA ERUKHOVA: Strategic Advisor – Fintech Analyst
MARLOW ROSADO: Strategic Advisor – Music and Entertainment Partnerships
JOHN ZANOTTI: Strategic Advisor – Business Development
MICHELLE L. STEINGARD: Strategic Advisor – Affiliate Marketing
KONSTANTINOS KASTANA: Strategic Advisor – Marketing EMEA
ARTURAS SVIRSKIS: Strategic Advisor – Marketing
SALINA BO: Strategic Advisor – Compliance
KIRILL OVS: Strategic Advisor – Business Development
TIM CHEN: Strategic Advisor – Marketing APAC
BEL R. LI: Strategic Advisor – PR APAC
KAREN HU: Strategic Advisor – Partnerships APAC
MICHAEL MA: Strategic Advisor – Corporate Sales APAC
CHI LE: Strategic Advisor – PR and Marketing, Southeast Asia
THANG BUI: Strategic Advisor — Blockchain Developer, South Asia
Be a part of this incredible project. Download the whitepaper for the full scoop.
Till next time…
For more information, please visit:
Bounty Tread: https://bitcointalk.org/index.php?topic=5001075.0
My BitcoinTalk Profile: https://bitcointalk.org/index.php?action=profile;u=1326035
Disclaimer: This article was published in terms of the bounty campaign. I am not a project team member or its representative but a supporter of this incredible project.