Over the past few years, there has been an increase in the use of online television streaming services and smart TV, compared to the steady decline in standard cable television. Smart TV adoption has improved in many countries of the world, as consumers increasingly seek streaming content from online video services. By 2019, more than 50 percent of TV households in Japan, the United States, the United Kingdom, France and Germany will have smart TVs, according to IHS Inc. (NYSE: IHS), the leading global source of critical information and insight.

Watching TV is an activity enjoyed by millions of people every day. On average, adult Americans spend five hours or more of their daily lives watching their favorite channel but problem with terrestrial TV is, you can’t choose what to view. You can choose the channel, but not the content, so you’re stuck with CNN, BBC etc. They show you ads you are interested in, you end up paying monthly bills to watch ads and some content you are interested in. These TV stations have started to drastically increase advertising prices, while cutting revenue shares for content creators. Not only that, many of the big networks have also increased subscription costs substantially it left users with the option of adopting online television streaming services like Amazon Prime, HBO, Netflix to reduce cost and give them the choice to pay for the actually content they want to watch. But that will soon change with service like TV-TWO

What is TV-TWO

TV-TWO is an all new ‘open content platform’ for individuals who are looking to amalgamate their regular television experience with that of “personalized video streaming” options. As a result of this, customers can become privy to quality online content at no extra subscription costs. The platform makes use of a native token to administer the exchange of information within its ecosystem, and allows for monetary exchanges to take place between consumers, content providers and advertisers.

watch TV-TWO Intro Video

TV-TWO is a blockchain-based Open Platform that helps to decentralize the TV ecosystem in order to spread the oligopolistic surplus of TV networks among Consumers, Content Creators, and Advertisers. They intends to use the Ethereum blockchain as the underlying technology through which users can view ‘traditional’ television, along with premium content with no subscription costs. Community members can view this streaming content and earn tokens by choosing to see sponsored messages from advertisers.

Watch what TV-TWO Team and Advisor Have to say about TV-TWO

How does TV-TWO work?

Install the TV-TWO app on your smart TV, you’ll find it in your TV’s app store.
Sync the wallet from your TV to your other devices like laptop and smartphones.
Watch broadcasts or your personalized video streams. You are awarded TTV for doing this.
Check your balance when you’re done for the day.
Trade your accumulated TTV for fiat, Bitcoin or Ethereum.
Watch the step by step video below:

What is TV-TWO Token(TTV)

The TV-TWO Token(TTV) is an ERC20 token that administers the exchanged value between consumers, content providers and advertisers.

Consumers can earn the tokens by seeing sponsored messages from a variety of advertisers.
Creators too can earn if their productions are viewed by consumers.
Advertisers buy the tokens to reward the consumers and creators, they can target their ads more accurately and save more cost
Conclusion

In my own opinion this ICO is worth investing because everybody watch TV and it gives back the user the power to choose what they want to watch and it's pay you watching ads from advertisers which in the past are been pocketed by the TV stations.

TV-TWO have scheduled their ICO for the sale of their TTV token you can participate and join in the upcoming pubic sale

Token Sale Information
Crowd sale period : February 24, 2018 to March 24, 2018
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